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Go from 0-10 with your Product Analytics

A talk by Fatih Koca
Director of Analytics Strategy, Mixpanel

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About this talk

Data are flowing from all different directions. Setting up your product analytics for success can become a hassle especially if you don't know where to start from and where to focus at.

In this interview with Fatih Koca, Director of Analytics at Mixpanel, he is sharing a framework to go from 0 to 1 or a hundred with your product analytics.

Key takeaways: - How to put an order in your huge amount of data - How to go from vision to KPIs to metrics to product analytics in a step-by-step manner - How to set up your product analytics for success and not create another legacy system

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Fatih Koca

Fatih Koca is Director of Analytics Strategy at Mixpanel. He advises Mixpanel customers on developing their analytics strategy and improving data-informed decision making. He is also guest lecturing on analytics at various Bay Area universities.