Adelina is a SaaS expert with 10+ years of experience in leadership positions in Europe and Asia. Currently Interim VP of Marketing at Typeform, a series B SaaS startup based in Barcelona.
VP of Growth
Holded
Categories covered by Adelina
Talks covered by this speaker
15
How to align all functions with the North Star metric
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About this Speaker
Adelina is currently Interim VP of Marketing at Typeform, a series B SaaS startup based in Barcelona. For the previous 6 years Adelina has specialized in SaaS, leading marketing, growth, and operations for subscription-based businesses in artificial intelligence, fintech, big data, and commerce - contributing to their growth at various stages, from pre-seed to post series B. Additionally, she co-founded SaaS Business Asia, a community of SaaS practitioners. Prior to this, she led a non-profit organization fostering youth entrepreneurship through its 300 offices in 15 countries & she worked with one of the most reputable customer insights agency in the world, delivering consulting projects for Fortune 500 businesses, and innovating the agency's portfolio of digital products.
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