Adelina is a SaaS expert with 10+ years of experience in leadership positions in Europe and Asia. Currently Interim VP of Marketing at Typeform, a series B SaaS startup based in Barcelona.
VP of Growth
Holded
Categories covered by Adelina
Talks covered by this speaker
15
How to align all functions with the North Star metric
About this Speaker
Adelina is currently Interim VP of Marketing at Typeform, a series B SaaS startup based in Barcelona. For the previous 6 years Adelina has specialized in SaaS, leading marketing, growth, and operations for subscription-based businesses in artificial intelligence, fintech, big data, and commerce - contributing to their growth at various stages, from pre-seed to post series B. Additionally, she co-founded SaaS Business Asia, a community of SaaS practitioners. Prior to this, she led a non-profit organization fostering youth entrepreneurship through its 300 offices in 15 countries & she worked with one of the most reputable customer insights agency in the world, delivering consulting projects for Fortune 500 businesses, and innovating the agency's portfolio of digital products.
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